Okr Examples
 

The objective in an OKR implementation is qualitative and provides an answer to the question of what has to be completed. Key results that serve as benchmarks and indicators of progress toward objectives serve to support them. Key outcomes (KRs) are precise, quantifiable, and time-limited. Hard numbers are frequently included in key outcomes. You can write OKRs, align them throughout the organization, and track progress by using a platform like Workfront Goals. Some examples of OKRs for several departments are shown below:

COMPANY

OBJECTIVE: Grow our corporate global business

Key Results:

  • Global sales target of $100 Million in Sales
  • Achieve 100% year-to-year sales growth in the EMEA geography
  • Increase the company average deal size by 30% (with upsells)
  • Reduce churn to less than 5% annually (via Customer Success)

PRODUCT

OBJECTIVE: Launch the new product successfully

Key Results:

  • Finish all the new product website updates
  • Work with PR to provide technical product specs
  • Give an exclusive pre-launch update to customers and partners
  • Finalize product datasheets, feature briefs and sales enablement info

MARKETING

OBJECTIVE: Improve Our SEO

Key Results:

  • Get 10 new inbound links from relevant websites
  • Improve our internal on-page optimization
  • Improve our website loading speed

FINANCE

OBJECTIVE: Improve our Annual Budgeting Process

Key Results:

  • Have a meeting with every VP about the new process
  • Review everyone's budget proposals before mid-Q3
  • Finalize the final budget by Sep 15

SALES

OBJECTIVE: Generate new bookings pipeline

Key Results:

  • Generate inflow of $12M in pipeline
  • Keep pipeline above 5x of quota to ensure a 20% Win Rate
  • Do 7 product demos per week

HR

OBJECTIVE: Create an Exceptional Corporate Culture

Key Results:

  • Launch an ongoing 2-way closed-loop feedback process
  • Create clarity of all departments and teams via clear OKR goals
  • Achieve a weekly Employee Satisfaction / Pulse Score of 8+
  • Celebrate "small wins" and any type of progress every single week
  • CEO and SVPs to launch a monthly Town Hall with Open Q&A

TECHNICAL

Objective: The Technical Success service is exceptional

Key Results:

  • 100% retention of technical success accounts
  • Every account has configurable reporting custom to their needs
  • Increase daily active user count for all our accounts

ENGINEERING

OBJECTIVE: Launch the New Product Architecture

Key Results:

  • Have engineering team contribute X story points
  • Design 5 tests with QA
  • Upgrade our database and complete data migration
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